Adshouz
GA4 · GTM · Looker Studio · Conversion Tracking · Monthly Reports

Stop Guessing.
Start Making
Data-Driven Decisions

Most businesses have analytics installed but not configured correctly — missing conversions, broken tags, and vague reports. We fix your tracking foundation and build dashboards that show exactly what is driving revenue.

GA4 Certified
GTM Implementation
Live Dashboards
No Lock-in Contract
100%
Conversion tracking accuracy
After our GA4 setup
48h
Dashboard delivery
After data access granted
Zero
Missing conversion data
With enhanced conversions
1 view
All channels in one report
Looker Studio dashboard
Common Problems

Is Your Analytics Lying to You?

Broken tracking leads to bad decisions. Here are the most common analytics problems we fix.

GA4 Not Set Up Correctly

Most businesses migrated from UA to GA4 incorrectly — missing key events, no conversions tracked, and inaccurate data.

No Conversion Tracking

Running Google Ads without conversion tracking is like driving blindfolded — you can't optimise what you can't measure.

No Idea What's Working

Budget split across Google, Meta, SEO, and email — but no unified view to see which channel is actually driving revenue.

Agency Reports Are Vague

Impressions and clicks don't pay bills. You need CPL, ROAS, and revenue attribution — not vanity metrics.

Data Discrepancies

GA4 shows 500 conversions, Google Ads shows 200, CRM shows 50. Someone's tracking is broken — we find and fix it.

No Audience Insights

Without proper analytics, you're targeting blind — wasting budget on audiences that don't convert.

What We Do

Our Analytics & Reporting Services

End-to-end analytics — from tracking setup to automated dashboards and monthly insights.

Foundation

Google Analytics 4 Setup

Correct GA4 implementation from scratch — events, conversions, audiences, and enhanced measurement all configured properly.

  • GA4 property creation & configuration
  • Custom event & conversion setup
  • Cross-domain tracking
  • Universal Analytics → GA4 migration
No-Code Tracking

Google Tag Manager

Full GTM setup — all your tracking tags (GA4, Google Ads, Meta Pixel, LinkedIn) managed in one place without touching code.

  • GTM container setup & audit
  • GA4 via GTM implementation
  • Form submission & button tracking
  • E-commerce data layer setup
Revenue Critical

Conversion Tracking

Track every lead, call, purchase, and micro-conversion across Google Ads, Meta, and organic — see exactly what's driving revenue.

  • Google Ads conversion tracking
  • Enhanced conversions setup
  • Call tracking integration
  • Multi-channel attribution
Live Reporting

Looker Studio Dashboards

Beautiful, automated Looker Studio (Data Studio) dashboards pulling data from all your marketing channels in real time.

  • Custom branded dashboards
  • Google Ads + SEO + Social in one view
  • Automated daily data refresh
  • Shareable client-ready reports
Actionable Insights

Monthly Campaign Reports

Clear, jargon-free monthly reports covering every campaign — what worked, what didn't, and exactly what we're doing next month.

  • Cross-channel performance summary
  • ROAS, CPL, CPA breakdown
  • Month-over-month trend analysis
  • Next-month strategy recommendations
Deep Insights

Audience & Behaviour Analysis

Understand who your visitors are, how they behave, where they drop off, and which pages drive the most conversions.

  • GA4 audience segmentation
  • Funnel analysis & drop-off points
  • User journey mapping
  • Heatmap integration (Hotjar/MS Clarity)
Tools & Platforms

Industry-Leading Analytics Stack

We work with every major analytics and tracking platform — certified and experienced.

Analytics
Google Analytics 4Universal AnalyticsFirebase AnalyticsMixpanel
Tag Management
Google Tag ManagerMeta PixelLinkedIn InsightTikTok Pixel
Dashboards
Looker StudioGoogle SheetsBigQuerySupermetrics
Ads Platforms
Google AdsMeta Ads ManagerLinkedIn Campaign MgrYouTube Analytics
CRO Tools
Microsoft ClarityHotjarGoogle OptimizeVWO
SEO Analytics
Google Search ConsoleSemrushAhrefsScreaming Frog
How It Works

Our Analytics Setup Process

01

Tracking Audit

We audit your existing analytics setup — find broken tags, missing conversions, and data gaps that are costing you insights.

02

Implementation Plan

Full tracking plan document — every event, conversion, and data source mapped out before any changes are made.

03

Setup & QA

GA4, GTM, and conversion tracking implemented and QA-tested across all devices and browsers before going live.

04

Dashboard & Reporting

Looker Studio dashboard built, connected, and handed over. Monthly reports delivered on a fixed schedule every month.

Why Adshouz Digital

Analytics That Shows Revenue, Not Just Traffic

Most analytics setups track pageviews and sessions — but not the metrics that actually matter to your business. We configure analytics to track leads, calls, purchases, and revenue so you can make decisions backed by real data.

GA4 certified — correct setup, not just installed
Every conversion tracked — leads, calls, purchases
Attribution models that show true channel ROI
Live Looker Studio dashboard updated daily
Monthly reports with real recommendations — not just numbers
Works with all ad platforms — Google, Meta, LinkedIn

GA4 Certified

Proper GA4 implementation — events, conversions, audiences all set up correctly.

Conversion Tracking

Every lead, call, and purchase tracked across all your ad platforms.

Live Dashboards

Looker Studio dashboards updated automatically every day.

Revenue Attribution

See exactly which channel, campaign, and keyword is driving your revenue.

Data Accuracy

QA-tested tracking — no more discrepancies between platforms.

Monthly Insights

Clear, actionable monthly reports — not just data dumps.

Frequently Asked Questions

What is GA4 and why do I need it set up properly?+
GA4 (Google Analytics 4) is Google's current analytics platform. Unlike Universal Analytics, GA4 uses an event-based model — meaning every click, scroll, form submit, and purchase needs to be properly configured as an event. Most businesses have GA4 installed but 70% of the important events are missing or misconfigured, leading to incomplete data and bad decisions.
What's the difference between GA4 and Google Tag Manager?+
GA4 is the analytics platform that stores and reports your data. Google Tag Manager (GTM) is the tool used to deploy tracking tags (including GA4) without modifying your website code. We use GTM to install GA4, Google Ads conversion tracking, Meta Pixel, and other tags — all managed from one interface.
Do you set up conversion tracking for Google Ads?+
Yes — this is one of the most critical services we offer. Without proper Google Ads conversion tracking, your Smart Bidding campaigns (Target CPA, ROAS) can't optimise correctly. We set up primary conversions, enhanced conversions, and view-through conversions across all your campaigns.
What does a Looker Studio dashboard include?+
Our standard dashboard includes: Google Ads performance (spend, clicks, conversions, ROAS), organic traffic (GSC data), social media performance, lead/revenue summary, and month-over-month trends — all in one shareable view that updates automatically every day.
How often will I receive reports?+
You get a live Looker Studio dashboard you can check any time. Additionally, we send a monthly performance report with analysis and next-month recommendations. For active ad campaigns, we also send weekly performance summaries.
My current agency sends reports — why do I need this?+
Most agency reports show clicks and impressions — not business outcomes. We set up attribution models that show you CPL (cost per lead), CAC (customer acquisition cost), and ROAS by channel. If your current reports don't show these metrics, your strategy is flying blind.

Know Exactly What is Driving Your Revenue

Free analytics audit — we will review your GA4 setup, identify broken conversions, and show you exactly what data you are missing.